Data, analytics, and ethics Startups, in general, emphasize the Data ownership, the right attached to it, importance of putting data front and center and data ethics will become paramount as as a core asset and building the business we use larger and larger volumes of data infrastructure, and enabling proprietary sets. Analytics companies are taking in insight to be generated. The latter allows significant volumes of data daily without both an increase in the speed of decision- a clear understanding of who owns that making around those criteria and the long- data and how to use it effectively. The fines term monetization of that data to help incurred due to breaches show us so. As new with new revenue streams. Particularly with regulatory guidelines are on the horizon, we products that are already widely embedded will see an impact of those modifications within market participants’ current systems. on data providers’ business models. Data With better data sources, analytics, and risk viewers will now need to know the origins of assessment techniques, we can reduce the the data they use, and data providers who protection gap by ensuring that data sets can be as secure and transparent as possible are used to produce ethical and unbiased will gain a competitive advantage. insight and, by the same token, ease the deployment of better pricing, facilitate Listen now insurance affordability, and deliver relevant Iain Wilcox outcomes for underserved market segments. Why IoT for commercial property?